Brown Troy R. sold ~$742K in Zumiez Inc. stock
Zumiez Inc. (ZUMZ) · President North America · Data via SEC EDGAR Form 4
Price Performance · 10 days before → 90 days after trade
▲ = insider buy date
90-day return
-1.7%vs SPY +9.3%
Trade Details · Public SEC Filing
Insider
Brown Troy R.
Role
President North America
Transaction
Open-Market Sale
Approx. Value
~$742K
Trade Date
Apr 17, 2023
Company
Zumiez Inc.
Ticker
ZUMZSource
SEC EDGAR Form 4
Why This Trade Stands Out
Strong conviction signal
Scored above average across multiple factors. Roughly 15% of insider trades qualify as Strong.
~$742K sale
A significant position. Insiders who invest $500K+ of their own money typically have strong views on their company's near-term outlook.
President North America
Corporate insiders must file trades with the SEC within 2 business days. Their unique access to non-public information makes these filings valuable data points.
-1.7% in 90 days (S&P 500: +9.3%)
This trade underperformed the S&P 500 by 11.0 percentage points. Not every insider trade wins. We track all of them so you can focus on the insiders with the best records.
How good is Brown Troy R. at picking stocks?
Full track record: win rate, average return, and performance vs S&P 500
On April 17, 2023, Brown Troy R. — President North America of Zumiez Inc. — filed a Form 4 with the SEC disclosing an open-market sale of approximately ~$742K in Zumiez Inc. (ZUMZ) stock.
Under Section 16(a) of the Securities Exchange Act of 1934, corporate insiders must report all open-market stock transactions to the SEC within two business days. These filings — known as Form 4s — are publicly available on the SEC's EDGAR database. VeritySignals filters and scores the full Form 4 stream to surface high-conviction signals like this one.
In the 90 days following this trade, ZUMZ returned -1.7% versus +9.3% for the S&P 500 over the same period.
VeritySignals Conviction Analysis
Full Conviction Analysis
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All data sourced from publicly available SEC Form 4 filings via EDGAR · Not financial advice · Past performance does not guarantee future results.
At a Glance
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How to Read Insider Trades
What is this?
When company executives buy or sell their own stock, they must report it to the SEC within 2 days. These public filings reveal what the people who know the company best are doing with their own money.
Why does it matter?
Insiders can sell for many reasons (taxes, diversification, expenses), but they generally only buy for one: they think the stock is going up. That's why insider purchases are more predictive than sales.
What makes a trade "strong"?
We score trades on 15+ factors: the insider's role (CEO > director), trade size relative to their salary, whether other insiders also bought (clusters), and historical accuracy of the insider.
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