BEST CRAIG W purchased ~$249K in Franklin Financial Services Corporation stock
Franklin Financial Services Corporation (FRAF) · President · Data via SEC EDGAR Form 4
Price Performance · 10 days before → 90 days after trade
▲ = insider buy date
90-day return
+12.6%vs SPY -6.9%
Trade Details · Public SEC Filing
Insider
BEST CRAIG W
Role
President
Transaction
Open-Market Purchase
Approx. Value
~$249K
Trade Date
Jan 31, 2025
Company
Franklin Financial Services Corporation
Ticker
FRAFSource
SEC EDGAR Form 4
Why This Trade Stands Out
Very Strong conviction signal
Scored in the top tier across multiple factors. Fewer than 5% of insider trades receive this rating.
~$249K purchase
A meaningful investment of personal capital. The average insider purchase is around $150K, putting this in the typical range for serious positions.
President
Corporate insiders must file trades with the SEC within 2 business days. Their unique access to non-public information makes these filings valuable data points.
+12.6% in 90 days (S&P 500: -6.9%)
This trade beat the S&P 500 by 19.6 percentage points over 90 days. We track performance on every insider trade so you can see who consistently outperforms.
How good is BEST CRAIG W at picking stocks?
Full track record: win rate, average return, and performance vs S&P 500
On January 31, 2025, BEST CRAIG W — President of Franklin Financial Services Corporation — filed a Form 4 with the SEC disclosing an open-market purchase of approximately ~$249K in Franklin Financial Services Corporation (FRAF) stock.
Under Section 16(a) of the Securities Exchange Act of 1934, corporate insiders must report all open-market stock transactions to the SEC within two business days. These filings — known as Form 4s — are publicly available on the SEC's EDGAR database. VeritySignals filters and scores the full Form 4 stream to surface high-conviction signals like this one.
In the 90 days following this trade, FRAF returned +12.6% versus -6.9% for the S&P 500 over the same period.
VeritySignals Conviction Analysis
Full Conviction Analysis
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All data sourced from publicly available SEC Form 4 filings via EDGAR · Not financial advice · Past performance does not guarantee future results.
At a Glance
More FRAF Insider Activity
Carroll Charles Benner Jr
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Carroll Charles Benner Jr
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Ehrig Scott D
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~$189K
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BEST CRAIG W
Mar 1, 2025
~$257K
VS
How to Read Insider Trades
What is this?
When company executives buy or sell their own stock, they must report it to the SEC within 2 days. These public filings reveal what the people who know the company best are doing with their own money.
Why does it matter?
Insiders can sell for many reasons (taxes, diversification, expenses), but they generally only buy for one: they think the stock is going up. That's why insider purchases are more predictive than sales.
What makes a trade "strong"?
We score trades on 15+ factors: the insider's role (CEO > director), trade size relative to their salary, whether other insiders also bought (clusters), and historical accuracy of the insider.
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