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Insider Sale Insider Sale November 3, 2020

Powers David sold ~$14M in Deckers Outdoor Corporation stock

Deckers Outdoor Corporation (DECK)  ·  President & CEO  ·  Data via SEC EDGAR Form 4

Verity Signals Research Published Updated

= insider buy date

90-day return

+19.0%

vs SPY +12.4%

DECK price after insider trade by Powers David

Insider

Powers David

Role

President & CEO

Transaction

Open-Market Sale

Approx. Value

~$14M

Trade Date

Nov 3, 2020

Company

Deckers Outdoor Corporation

Ticker

DECK

Source

SEC EDGAR Form 4

Very Strong conviction signal

Scored in the top tier across multiple factors. Fewer than 5% of insider trades receive this rating.

~$14M sale

Trades over $1M are rare. When insiders put this much of their own money on the line, they tend to have high conviction in their company's direction.

President & CEO

CEOs have the deepest knowledge of company operations. Academic research shows CEO purchases outperform other insider trades by a wide margin.

3 insiders traded in the same window

When multiple insiders independently buy within 30 days, it's called a cluster. Studies show clustered insider purchases outperform solo trades significantly, because several people with inside knowledge are reaching the same conclusion.

+19.0% in 90 days (S&P 500: +12.4%)

This trade beat the S&P 500 by 6.5 percentage points over 90 days. We track performance on every insider trade so you can see who consistently outperforms.

PD

How good is Powers David at picking stocks?

Full track record: win rate, average return, and performance vs S&P 500

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3

Powers David wasn't the only one selling.

3 insiders at Deckers Outdoor Corporation traded within the same 30-day window.

See who else bought · Free

On November 3, 2020, Powers David — President & CEO of Deckers Outdoor Corporation — filed a Form 4 with the SEC disclosing an open-market sale of approximately ~$14M in Deckers Outdoor Corporation (DECK) stock.

This transaction was part of a cluster — 3 insiders at Deckers Outdoor Corporation made open-market sales within the same 30-day window. Cluster activity from multiple independent insiders is one of the most studied patterns in insider trading research.

Under Section 16(a) of the Securities Exchange Act of 1934, corporate insiders must report all open-market stock transactions to the SEC within two business days. These filings — known as Form 4s — are publicly available on the SEC's EDGAR database. VeritySignals filters and scores the full Form 4 stream to surface high-conviction signals like this one.

In the 90 days following this trade, DECK returned +19.0% versus +12.4% for the S&P 500 over the same period.

Full Conviction Analysis

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All data sourced from publicly available SEC Form 4 filings via EDGAR · Not financial advice · Past performance does not guarantee future results.

Signal strength Very Strong
Trade size ~$14M
Insider role President & CEO
Cluster 3 insiders
90-day return +19.0%
vs S&P 500 +6.5%

What is this?

When company executives buy or sell their own stock, they must report it to the SEC within 2 days. These public filings reveal what the people who know the company best are doing with their own money.

Why does it matter?

Insiders can sell for many reasons (taxes, diversification, expenses), but they generally only buy for one: they think the stock is going up. That's why insider purchases are more predictive than sales.

What makes a trade "strong"?

We score trades on 15+ factors: the insider's role (CEO > director), trade size relative to their salary, whether other insiders also bought (clusters), and historical accuracy of the insider.

Read our full methodology →

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